After establishing a track record in mounting world-class beauty pageants over the last decade, Carousel Productions Inc. decided to reinvent and improve the concept of beauty competitions for the new milennium.

Because many people admire and aspire to be a beauty queen, Carousel Productions, Inc. believed beauty queens would be a good and effective advocate of worthy causes. To give life to this vision, Carousel Productions Inc. organized and launched in 2001 the MISS PHILIPPINES-EARTH Beauty Pageant, a beauty event whose raison d’être was to have its candidates and winners actively promote and get involved in the preservation of the environment and the protection of Mother Earth.

Together with the Miss Earth Foundation, Inc., MISS PHILIPPINES-EARTH aims to give a strong emphasis on environmental awareness programs. The five titleholders will serve as the Ambassador to environmental protection campaigns in the country. MISS PHILIPPINES-EARTH represent the Philippines to one of the biggest international beauty competitions – the MISS EARTH Pageant.